The Canadian Weblog Awards Criteria Series: Interactivity
"The Criteria Series: Interactivity":
...let's take a look at the importance of having interactive elements in your weblog. Some would argue that they are not necessary in a weblog and that whether the author(s) wants to communicate directly with their audience or not is up to the author(s). I would agree with that, because there is no one right way to do things, but I would argue that interactive elements build a better weblog 100% of the time.